Small Business Trends


12 Dec Younger Consumers Shop and Buy Differently

In 2016, a momentous event occurred in the U.S. that went unnoticed by most of the population, despite the lasting effects if would have on society: Millennials overtook the baby boomers to become the largest generational demographic in the U.S., according to the Pew Research Center and ...

Read More

20 Oct Who Are America’s Business Owners?

The depth and diversity of the U.S. economy is represented in its business owners, a group of people at the center of political debate and the core of society. But like the companies they built and the people they serve, the profile of America's business ...

Read More